Pink has never looked—or felt—so good.

By Hana Hong
Updated October 09, 2020
Each product we feature has been independently selected and reviewed by our editorial team. If you make a purchase using the links included, we may earn commission.
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It’s October again (where has this crazy year gone?), which means it’s time to do your part for breast cancer awareness. First, do it for yourself. Getting an early diagnosis can make all the difference, so take this as your daily reminder to check for signs of change like lumps or rashes. Then, do it for the one in eight women who will develop the disease in their lifetime. Breast cancer is deeply personal to many people, which means nearly everyone will have a mother, sister, or friend impacted by the condition. On the plus side, many beauty brands are participating in Breast Cancer Awareness Month by creating limited-edition products with proceeds that go towards breast cancer. Hopefully, a cure will be found one day and there won’t be a need for research, but until then you can support the effort by investing in your favorite fashion and beauty products. So go ahead and indulge yourself—it’s for a good cause.

1

$209, ghdhair.com

GHD has partnered with Keep A Breast (for the last 16 years!) to donate $10 of every purchase of this limited-edition hair straightener. Decked in a powder pink hue, it has the central campaign message, "Take Control Now," embossed on it to remind people to do self-exams regularly.

2

$39, heydewy.com

A good steam works wonders when it comes to helping clean out and clear out your complexion. This editor-approved travel-sized facial humidifier (now available for pre-order in blush!) livens up your bedside table and keeps your skin hydrated in the driest of climates. The best bit? Hey Dewy will be donating 10 percent of all sales to Breasties for the entire month of October.

3

$105, macys.com

Estée Lauder's best-selling Advanced Night Repair Synchronized Multi-Recovery Complex comes in a hot pink facelift in honor of BCA month, but its charity component extends beyond  October. Through June 1, 2021 (or until supplies last), 20 percent of the purchase price (up to $304,000) will be donated to the Breast Cancer Research Foundation. 

4

$80, meejee.co

The death of Clarisonic left everyone scrambling to find a new face cleaner. Enter the meejee: Made of ultra-soft antimicrobial silicone, it uses sonic pulses to vibrate acne-causing impurities from your pores while promoting blood circulation to accelerate your skin's natural healing process. Snag one in pink (which donates 20 percent of its sales to the Breast Cancer Research Foundation) to pair your clean skin with a clean conscience. 

5

$2, inkedbydani.com

Showing your support takes a literal meaning with this pink tattoo. A portion of proceeds will be donated to the Susan G. Komen Foundation to support women with breast cancer. Although the tattoo will only last a few days, your support will last a lifetime. 

6

$89, aerosoles.com

These ballet-style slip-ons are comfortable enough to get you through a long day on your feet yet are stylish enough to be worn with almost anything in your suitcase. We love all the colors in the kaleidoscopic range, but this one in hot pink also donates 20 percent of its proceeds to the Susan G. Komen Foundation throughout the month of October.

7

$48, drjart.com

The dry skin sufferer’s go-to cream, Dr. Jart’s hero cream comes supercharged with five ceramides to strengthen the skin barrier and shield it from moisture loss. To sweeten the deal, the brand is donating 100 percent (yes, 100!) to the Breast Cancer Research Foundation (up to $20,000) until June 2021. 

8

$199, macys.com

Elemis’ limited-edition cream comes supersized and in a bespoke watercolor ombré design to “signify unity, empathy, and progression in the fight against breast cancer.” On the inside, the anti-aging formula is infused with powerful marine actives to improve the feeling of firmness and elasticity. Regardless of sales, Elemis guarantees to give a minimum of $25,000 to The Pink Agenda in support of breast cancer.

9

$95, guess.com

For the month of October, GUESS has partnered with Get in Touch Foundation to create a limited-edition watch. The silver-toned analog is bedazzled with pink crystal details and a daisy logo on the dial, complete with an elegant white strap that pairs well with most outfits. 

10

$20, zaxie.com

This dainty silver bracelet comes with rose gold accents, an adjustable slider clasp for smaller wrists, and the iconic bow symbol in honor of BCA. ZAXIE will also donate 20 percent of all proceeds to the Rhode Island based Gloria Gemma Breast Cancer Resource Foundation to support research for breast cancer patients and survivors.

11

$15, amazon.com

A conventionally boring body basic turns posh with sophisticated packaging and alluring scents of rose and vanilla. You won't get any pesky streaks or dreaded deodorant (read: baby powder) smell—and 100 percent of proceeds will go to the National Breast Cancer Foundation. 

12

$51, missoma.com

This tee, of which 50 percent of sales is donated to CoppaFeel, is crafted from 100 percent organic Indian cotton. Thanks to the hand-drawn "cupping hands" design, you’ll be given the much-needed reminder to do your routine boob check every time you look in the mirror.

13

$25, verabradley.com

100 percent of proceeds from these face masks will benefit the Vera Bradley Foundation for Breast Cancer, which has raised over $34.6 million for critical breast cancer research since 1993. For an added bonus, Vera Bradley will be matching all donations (up to $50,000) made to the Vera Bradley Foundation in October. 

14

$20, asutra.com

Women-owned self-care brand Asutra is donating 10 percent of sales from its covetable Rose Collection to the Lynn Sage Foundation. Douse yourself after a shower for optimal hydration; it absorbs like a dream to leave behind no grease, just glow. 

15

$38, brassybra.com

Give your breasts some love and support with this latex-free boob tape that lifts and shapes your breasts. It acts like a second skin (the fabric mimics your skin by breathing and stretching), and its waterproof, medical-grade adhesive sticks with you no matter what. Oh, and the brand will donate a percentage of each Brassybra purchase to The Pink Ribbon Foundation during the month of October.

16

$50, avon.com

Due to COVID-19, breast cancer walks are looking a bit different this year, but that doesn’t mean you can’t walk (remotely) for the cause. Do it in these printed gray sneakers with a pink hope ribbon on the side. Avon will contribute 15 percent of sales to the American Cancer Society’s breast cancer programs and services.

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