Rediscover Farmer's Markets

Like their ancestors in colonial times, a growing number of Americans are making their first ritual of the weekend a stop at the local farmer's market.

Shopping

Enlarge Image
People shop farmer's markets for
the fruit and vegetable varieties
unavailable in stores.

Farmer's markets are alive with the smells of fresh-baked breads, hot coffee, and the earthy smell of vegetables that may still have bits of soil clinging to them -- lovely reminders these were pulled just hours ago from ground not so far away.

How to Shop

1. Shop early for the best seletion. Later in the day, your choices may be limited, but you also may get reduced prices.

2. Scout out all of the vendors' wares first and then go back and buy.

3. Don't go overboard unless you plan to freeze and can.

4. Bring lots of small bills and change.

5. Buy lettuces and the lightest foods first -- don't start with the rutabagas, or you may tire out too soon.

6. Bargain for large quantities, but don't haggle over small purchases.

7. Bring rigid, sealed plastic containers for such delicate produce as berries, peaches, and tomatoes.

8. Bring large, sturdy shopping bags -- canvas bags work well. Old collapsible baby carriages make great shopping carts.

9. If it's hot, bring an ice chest for perishable products.

10. If you plan to buy flowers, bring a can of water.

11. Get to know your growers. They can tell you what they've got ripening in their garden right now.

Continued on page 2:  How to Sell

 


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