Experts and BHG readers answer.
How do you make a cake roll that doesn't crack?
It's important to follow the recipe for all cake recipes. In cake rolls, it's important to beat the mixture according to the time in the recipe to get enough air incorporated into the batter (but don't overbeat, as this could create a dry cake). Roll the cake while it's warm then cool it while rolled. This will help it keep this shape and roll back up when filled.